Behind The Curtains

Introducing Behind the Curtains: a series that shines some light on the processes and challenges that come with designing watches, from the viewpoint of our founder.

The Importance of the Supply Chain + Geneva Trip

The Importance of the Supply Chain + Geneva Trip

It's been a while since we've put up a new edition of Behind the Curtains, but better late than never!  We've been working hard over the past few months to flesh out our new supply chain for our up...

The Preorder System

The Preorder System

Hi all, it's been a while since we've last made a new post here -- it's been a busy few months, and we have lots of exciting news to share with you all very soon! First up -- we're announcing the R...

Reflecting on 22

Reflecting on 22

Welcome to the first edition of our brand-new blog, Behind the Curtains. Through this series, we'll share our insights on designing watches and running a watch brand. Today, we'll discuss reflect o...